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WORKSHOP SESSIONS
1:00 - 1:20 PM
Finding and Hiring the Best Candidate
Barbara Hart, Hire Well
When you fill a key position in a small company, fit is at least as important as skill set. The
most important step in finding the right person occurs before you write the ad. Learn how to
fill the job jar with all the information you need &emdash; and how to inform prospective candidates
about the requirements, challenges and rewards of joining your team.
1:30 - 1:50 PM
Internet Marketing Strategies
Jane Bogue, Sales Manager, Mainetoday.com
The Internet continues to grow and disrupt traditional ways of doing business. Companies
today have to have an internet presence. Learn the minimums necessary to be effective
today and where things are going in the future.
2:00 - 2:20 PM
Passion and Leadership at Work
Diane Dunton, Potential Released
Leading in today's world is a challenge even for the most experienced leader. Starting or
building a business requires passion. Author, John Maxwell, stated: "A great leader's courage
to fulfill his vision comes from passion, not position." Passion is contagious. People love a
winner and winners have passion.
2:30 - 2:50 PM
Financing Your Business
Jerry Bazata, Bank of America
Jerry Bazata, Vice President and Senior Client Manager at Bank of America has spoken at
various business trade shows throughout the country. He has also published articles in various
trade publications on finance.
3:00 - 3:20 PM
Pillars of Success in Sales and Business
Jim McCarthy, the Sandler Sales Institute
In this seminar we'll touch on how it is possible to achieve 100% success in prospecting.
Whether it's cold calls, warm calls, referrals, or following up on advertising leads; take away
how to achieve complete success of your efforts. Learn why Sandler Training is 180 degrees
from traditional sales training.
3:30 - 3:50 PM
Flirting with Disaster: Planning for Business Continuity
Adam Victor, Systems Engineering, Inc.
The pace of change in I.T. is raising the bar for responsible business conduct. Our increasing
dependence on technology to run our businesses leaves us more vulnerable than ever to fires,
floods, and power outages. Learn about the processes and technologies that could keep you
in business, even when the lights go out.
4:00 - 4:20 PM
It's Not About You, It's All About the Customer
Bob LaBrie, Maximum Potential
This seminar is an introduction to the latest paradigm shift in customer service called
"Customized" Customer Service. You will learn techniques you can use to tailor the customer
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